API connections
Connections to CRM, e-commerce, messaging, marketing and ERP APIs, built against documented endpoints with each provider's recommended authentication.
Connect your CRM, online store, messaging apps, ad platforms and spreadsheets so data moves between them on its own, and lands in one place when you need the full picture.
We build system-to-system integrations and data sync that map fields between systems, agree which one holds the truth and handle failures, so records stay consistent without staff re-entering them.
No upfront consultation fee. Free discovery and a free tailored proposal.
When systems don't talk to each other, people become the integration: exporting, re-keying and reconciling between tools.
We start with a scoping checklist: API access, write permissions, source of truth, field mapping, update frequency, conflict rules and rollback.
Connections to CRM, e-commerce, messaging, marketing and ERP APIs, built against documented endpoints with each provider's recommended authentication.
Event triggers with signature checks, so a change in one system updates the others soon after it happens, and failures are flagged.
Field-level mapping between mismatched systems, with formats, units, codes and IDs normalised before anything is written.
One-way or two-way sync with a source of truth for each field, duplicate checks and conflict rules agreed up front.
Your own authenticated REST or GraphQL endpoints, with rate limits and versioned documentation, when other systems need to reach yours.
Middleware that links several systems, and fallback routes where there's no API: official exports, file exchange or a manual checkpoint.
Mapping rules move the data the same way every time. AI helps only where matching needs judgement, and records that don't fit the rules are held for a person.
Most integrations link two or three systems. Some run through middleware that keeps several in step.
What's possible depends on each system's API, your licence and permissions, and sometimes vendor approval. Third-party API fees are separate from implementation.
Custom API & integrations →An integration writes to your records, so security and failure handling are agreed before go-live. REST, GraphQL, OAuth and middleware are the tools; consistent records are the goal.
Failed records are held, logged and can be replayed.
Integrations running for clients today, plus solution showcases that connect stores, CRMs, messaging, ad platforms, suppliers and reporting dashboards.
Marketing Agencies
Ad and analytics data pulled on schedule, KPIs and anomalies ready, and a draft report for the account manager.
See the workflow →Status questions answered from live order and courier data, with delivery updates and delays passed to support.
See the workflow →
E-Commerce
Competitor prices, stock forecasts and profit in one view, with restock orders drafted for the owner to approve.
See the workflow →
Real Estate
Leads from one ads number are qualified, assigned to the right agent and logged in the CRM, without the manager forwarding chats.
See the workflow →
Corporate
Vendor forms and documents checked, duplicates caught and approvals routed, with suppliers created in your ERP.
See the workflow →
Healthcare
Patients book, reschedule and get reminders, after hours too, while clinical questions go straight to staff.
See the workflow →We check each system's API, access rights and licence terms, and look at sample records from both sides.
We agree the field mapping, the source of truth, conflict rules and what happens when a record fails.
We build against a test environment where one exists, and test with real, incomplete and duplicate records.
We switch on with logging and alerts, and hand over the mapping documentation.
Every project has an agreed scope and acceptance criteria before the build starts.
Every integration depends on the systems at each end and what their APIs allow. These factors shape the scope.
Straight answers about scope, data, ownership and support. Can’t find yours? Ask us directly below.
Most systems with an accessible API or webhook. Common ones include CRMs like HubSpot and Salesforce, ERPs and finance tools like SAP, QuickBooks and Xero, e-commerce platforms like Shopify, payment systems like Stripe, and databases like PostgreSQL and MySQL. If a system exposes a REST or GraphQL API and grants the access we need, we can usually connect it. Rate limits, licensing and vendor approval can affect what is possible, and some vendors require you to enable API access or approve the integration first.
There are often other routes: webhooks, official export and import files, a database-level connection the vendor permits, approved middleware such as Zapier or Make, or a manual checkpoint in the process. Any route must be allowed by the vendor's terms and your licence. In scoping we confirm the most stable option before committing to it. Sometimes the honest answer is that a step stays manual.
Often, yes. Older systems may offer SOAP services, a local database the vendor allows us to read, scheduled export files or a connector that runs inside your network. We check what's available and permitted, then choose the route that will hold up, and agree how the connection is secured.
Yes, with rules agreed up front. We define a field mapping and a source of truth for each field, for example the CRM wins on contact details. Unique IDs, idempotency keys and de-duplication rules stop the same event writing twice, as far as each system allows, and reconciliation checks flag mismatches for a person to resolve.
Failed calls retry with backoff, then alert a named person, and runs are logged so a failed sync can be replayed. Vendors deprecate endpoints and change versions, so we add monitoring that flags failed calls or schema changes early. With a maintenance plan we update the integration when an API version is retired, and without one we hand over documentation so your team can maintain it.
We use each provider's recommended authentication, such as OAuth 2.0, API keys or signed tokens, and store credentials in encrypted secrets rather than in code. Traffic runs over HTTPS, webhook payloads are signature-verified, access is scoped to the minimum permissions needed, and sensitive write actions can wait for a person to approve. Data handling, AI providers and hosting are confirmed per project.
Both, plus SOAP and webhook-based endpoints where a vendor still uses them. We choose per integration: REST for most CRM, ERP and SaaS APIs, GraphQL where a platform offers it and we need to fetch related data in one call. We test the endpoints we use in Postman before wiring them into your workflow.
A single, well-documented two-system integration is the quickest to deliver. Multi-system middleware with custom data mapping, complex auth or ERP endpoints takes longer. After a free discovery consultation we prepare a tailored initial plan and proposal with a timeline and a private quote before any build starts.
You own the bespoke integration deliverables built for your project under our agreement, including the workflows, custom middleware code and data-mapping documentation we hand over. Integrations are built in your accounts and connect through your own API credentials. Framworq keeps its pre-existing tools and reusable components, with the rights your team needs to use the system.
Name the systems and the records that should move between them. We'll check what their APIs allow and prepare an initial plan for a reliable integration.